January 17, 2020

Three weeks ago when I started this little journal, I said this about the state of SendView.

Traffic is slowly climbing, conversion rate is looking good…[I’m] excited that, if we continue to be consistent with the small stuff…that 2020 could be a great year for SendView.

Since then, it was kinda slow. Slow enough that I started to get a little impatient and started to think more about what levers I could pull. Levers that probably aren’t the best in the long term.

Then, this week, we had one really good day.

And just like that, I wasn’t back to having a clear, optimistic, long-term view.

More often than not, the answer to a lot of what I think are challenges is just patience. Realizing that the up-and-to-the-rights I see are usually smoothed curves of jagged, up-and-down graphs. And remembering – both during the lows and the highs – to take a deep breath and see a slightly bigger picture.

More updates from my side hustle journal:
Handing Off
June 12, 2020
A Step Back
June 8, 2020
A New Logo
May 29, 2020
May 24, 2020
Better & Better
May 15, 2020
Facebook Ads
May 8, 2020
Blocks of Time
May 1, 2020
Sylvester McMonkey McBean
April 24, 2020
Being Kind
April 17, 2020
The Telling Week
April 11, 2020
A Telling Week
April 3, 2020
A Pricing Page Predicament
March 27, 2020
A Clear Reminder
March 20, 2020
Just Do It
March 13, 2020
Little Things
March 6, 2020
Confidence and Pricing
February 28, 2020
February 21, 2020
February 15, 2020
Partnering Up
February 7, 2020
A Good Week
January 31, 2020
One by One
January 24, 2020
January 17, 2020
First Things First
January 10, 2020
The Build or Not to Build
January 3, 2020
December 31, 2019

Hi, I'm Gregg.

I'm a SaaS marketer and maker.


Never heard of me? All good, these days I don't chase influence as much as I do balance. By day I run marketing for Inntopia and evenings see me building SendView, but my happy place is adventuring in the mountains with my family.