Little Things

March 6, 2020

This is part of a weekly journal I'm keeping about my side-hustle, SendView.

A couple months ago I wrote about the balance between a platform people love and the desire to keep building.

Since then, I’ve built more than I thought, but also spent much less time doing so than normal. Because I’m building small, simple things that make the platform just a little better but don’t carry the risk and overhead of a big project. Things like:

  • A toggle to improve readability of email HTML in the code viewer
  • A new emoji report
  • New flags for popular email tech (Google Annotations, etc.)
  • The ability to detect a few new ESPs

None of these things are more than 30 minute projects, but they add just that extra bit of polish, are often based on questions/comments from users, and give us the chance to reengage with prospects about the platform and how it’s evolving.

So, yeah, definitely. still building. Just keeping it simple for now.

More updates from my side hustle journal:
A Pricing Page Predicament
March 27, 2020
A Clear Reminder
March 20, 2020
Just Do It
March 13, 2020
Little Things
March 6, 2020
Confidence and Pricing
February 28, 2020
Steering
February 21, 2020
Payoff
February 15, 2020
Partnering Up
February 7, 2020
A Good Week
January 31, 2020
One by One
January 24, 2020
Patience
January 17, 2020
First Things First
January 10, 2020
The Build or Not to Build
January 3, 2020
Optimism
December 31, 2019

Hi, I'm Gregg.

I'm a marketer, maker, and long walk taker.

       

By day I run marketing for resort CRM / ecommerce provider, Inntopia. After the kids go to bed my laptop is my workshop where I'm building an email marketing tracking platform called SendView.