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June 4, 2016

MicroConf 2015 Videos

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Exploring the challenges and opportunities of marketing niche, B2B SaaS companies.

Different Goals, Different Content

February 13, 2026

Solving Part of Their Problem

February 6, 2026

Creativity…Guided by Data

January 30, 2026

The Limits of (Existing) Demand

January 23, 2026

The Stuff That Doesn’t Scale

January 16, 2026

A Little Too Much Marketing?

January 9, 2026

Identity Clarity

January 5, 2026

Perspectives on life, work, balance, and everything in between.

Nowhere to Hide

August 27, 2025

Remembering to Remember

Foresight and Hindsight

Guilty? Grateful? Or both?

October 29, 2024

Going Bigger

February 28, 2024

A Little of Both

January 3, 2024

Put it On Paper

November 3, 2023

An Ode to Awe

October 16, 2023

Change Has to Be Sold

September 27, 2023

Knowing When to Stop

Hi, I'm Gregg.

I'm a marketer (and maker) of smaller, B2B SaaS platforms.

By day I lead marketing for Inntopia and AthleteReg, evenings see me building SendView, and every year I practice new skills with a small project like Hoverpost or Annivesary Logos. This site? It's where I process what I learn along the way.

SendView

My side-hustle that lets you track any company's email marketing strategy.
Check it Out →

Inntopia

My day job that lets resorts and hotels supercharge their ecommerce and CRM efforts.
Check it Out →

© Gregg Blanchard, 2026

Writing

Different Goals, Different Content
February 13, 2026 Solving Part of Their Problem
February 6, 2026 Creativity…Guided by Data
January 30, 2026 The Limits of (Existing) Demand
January 23, 2026